ENGINEERING LEADERS
TO SEE
THE DATA
engineering and technical professionals
your team's future is at stake
You have technical staff who are practical, analytical problem solvers.
That’s great…until it’s time for them to lead. Then…
- They sacrifice relationships for to-do lists
-
Their robotic communication style rubs people
the wrong way -
Their meticulous plan is unchangeable even when
change is needed - Reports and emails are technical mumbo-jumbo that disregard the client’s needs
- They are stymied by personality issues and perplexed by office politics

Stop wasting the potential of these high-functioning individuals
Stop wasting everyone’s time with ineffective, in-house programs
Stop assuming smart, technical people know how to lead
Sought-after leaders need these skills:

Decision Making
Tackle complex decisions with confidence and decisiveness
Self Awareness
Self-reflect so you can self-correct for increased self-confidence
Communication
Effectively exchange information while enhancing the relationship
Adaptability
Guide otherwise regimented teams through change
Delegating
Transition from a doer to a leader
Relationship Building
Human connection is the secret weapon for your success
WHICH ONES WOULD GROW YOUR EFFECTIVENESS THE MOST?
clients say...
-Bill Russell
Stop wasting TIME AND MONEY
Spend your time designing roads, buildings, systems and code.
We’ll spend our time giving you
through professional development that is..
In-Depth
We create radical self-awareness for lasting behavior change.
Science & Research-Based
We use neuroscience to transform touchy-feely people issues into logical, science-based frameworks for easier resolution
Application-oriented
We use experiential design and real-world industry applications to create personal aha-moments that stick.
Customized
We have scalable, flexible, customizable programming so that your billable hours remain billable and budgets are respected.

Blue Fjord Leaders deliver programs developed by a professional engineer with decades of experience as a leader in the transportation industry.
We work with…
organizations
seeking to grow and enhance their business or team(s)
BLUE FJORD LEADERSHIP ORGANIZATIONAL PROGRAM
2. Get access to on-demand, off-the-shelf
trainings immediately
3. Collaborate on a custom training plan to elevate your team and exceed your goals
individuals
stronger leader
BECOMING A
BLUE FJORD LEADER
2. Enroll in a Blue Fjord Webinar Series
3. Get 1:1 coaching to make you a more sought-after strategic leader.

























The Origin of “Blue Fjord Leaders”

If landscapes had a personality, fjords would be bold. Fjords are the dramatic intertwining of land and water. In some traditions, land represents the power of thought and intellect while water represents the equally powerful domain of intuition and feeling. Blue Fjord leaders embody the skilled integration and application of both forces.
That’s what sets Blue Fjord Leaders apart.
Shelley Row, PE, CSP is a...
- Registered professional engineer
- Former Senior Executive Service at the US Department of Transportation
- Former transportation association executive
- Certified Speaking Professional (one of eight engineers in the world)
- Certified Virtual Presenter
- Master of Business Administration
- Certificate from the NeuroLeadership Institute
- Trained coach per the International Coaching Federation